brand communications
Posts and episodes from Loren Weisman on brand communications. The goal of the work is highlighting real expertise rather than manufactured hype, focusing on truth, tact and trajectory.
Mary Poppins Messaging Transcription
Mary Poppins Messaging and practically perfect perceptions. I remember watching it on VHS when I was a little kid.
Do Not Vote Transcription
The name of this podcast is do not vote. If you do not want to vote and voting is a right, this is going to be a brief message.
Strategic Patience Podcast Transcription
I’m a brand communications and optics strategist and today’s topic is strategic patience and pressure when preparing a launch. This is around the idea of the organization after a brand discovery.
Shop Local Shaming Transcription
If you are telling me how terrible I am for shopping somewhere else and how I need to shop local or shop at your place, where does that create a desire to do so?
Popularity and Hype Transcription: Google it or googling it does not provide authority answers
This episode is titled Google it or Googling it does not provide authority answers, or for that matter, authoritative answers.
Brand Messaging Mission Transcription
For this episode, this is my brand messaging mission statement. Many of us remember Jerry Maguire from the mid-90s.
More Players Transcription
This episode is titled More Coaches on the Sideline than Players on the Field.
Success Books Explored Transcription
Books, books, success books over the last hundred years, from what started off as simple pamphlets to the father, if you will, Napoleon Hill.
Amplified Authentic Opinions Transcription
This episode is titled Amplified Authentic Opinions and Intelligence to Consider. It goes on the spectrum of products, to services, to message, to missions, to beliefs.
Ghost Drummer Transcription From Podcast
Before I did the brand messaging, I was a music producer and before that I was a drummer and I did a fair amount of ghost drumming.