Loren Weisman delivers down to earth talks and applicable presentations on brand communications and optics, each one tailored to the audience it is built for.
Speaker overview
As a speaker, Loren Weisman delivers down to earth talks, educational and applicable presentations as well as informative, up to date and humorous lectures. Every talk is specifically tailored to the level of understanding of an audience along with the size of the audience, ranging from small board rooms to full capacity convention centers.
The aim is to always create and execute an engaging, educating and beneficial experience for each audience in a personalized fashion.
Brand communications and optics speaker Loren Weisman shares information, intelligence and approaches that can be shaped into strategies for application and execution for those that choose to apply these ideas for themselves.
What these talks are, and are not
These talks share actionable strategies and do not focus on empty motivation, hype or inspiration. Loren is not a motivational speaker, and he is not an inspirational speaker. While some stories are used and the information can motivate, the foundation of every talk is based on intelligence, strategy, information and education.
There are no preset PowerPoints or presentations that are locked in stone, ever. These talks move, breathe and adjust according to the audience, the questions and the direction that is taken.
Loren ensures that the opinions are clearly defined as opinions, while facts are backed up with vetted sources, proof and substantiated evidence.
These talks are intended for the audience to take action for themselves. They are not a lead generator, a call to action or a funnel to work with Loren. The talks are focused on the tactics to apply, not an expanded call to action.
Formats, run times and what the room needs
Run times
- 30 minute to 2 hour presentations.
- Half day and full day seminars, alone or alongside other speakers.
- Audiences from small board rooms through to full capacity convention centers.
Technical requirements
Deliberately minimal. There is no deck to load, no slide advance to fail and no file to send ahead.
- No PowerPoint or slide deck required. There is no screen or projector requirement.
- Small and mid sized rooms: no microphone needed. Loren projects unaided.
- Larger rooms: a handheld or lapel microphone. Either is fine, no preference.
- No confidence monitor, no clicker, no technical rehearsal required.
For an organiser this means one less line item, one less rehearsal slot and one less thing that can go wrong on the day.
Location and travel
Based in Orlando, Florida. Available for events regionally, nationally and internationally, in person or virtual.
Featured talk titles
Stability and Security Tactics for Product Messaging
Talk title outline and downloads. Colour PDF · Black and white PDF for print
Compliant and Amplified Messaging
Talk title outline and download. PDF download
Strategizing a Book Creation Plan with a Sound Blueprint
For authors planning a book before the marketing starts. PDF download
Authentic Messaging Strategies
Talk title outline and download. PDF download
Brand Messaging Blueprint Strategies for Creative Careers
Talk title outline and download. PDF download
Frequently requested talk titles
- Authentic Authority Messaging with a client and media focus for finance professionals.
- Persevering Protection Measures: protecting and promoting your brand, persona or product.
- Going through a Discovery and Messaging Audit for yourself or with another.
- Objective versus subjective messaging intel for your brand and business.
- Understanding, applying and communicating the intention versus perception differential in your brand.
- Choosing what to listen to, how it applies to you, where it relates to and when to change.
- Examining the claims: vetting a strategist, consultant, coach, trainer or expert.
- Investor confidence and exit planning before you enter the market.
- Brand Compliance for legalities, liabilities and the new internet ambulance chasing lawyers.
- The differences between brand messaging and branding.
- The differences between messaging and marketing.
- Perception Intelligence for your business and brand.
- Top 100 Loren Weisman Quotes: considerations for branding, communication and marketing.
Additional talk titles
- The words, messaging, spam themes and marketing to avoid like the plague now.
- What to legally, technically, ethically and morally stop doing with your brand now.
- Delving into the details before you go to graphics, web, legal, branding and everywhere else.
- Watching out for the 75 to 25 hype stories from people that are not lying, but leaving out a lot of the truth.
- Content to engage your three audiences simultaneously, and authentic array engagement.
- True optimization tactics that build organic authority over buying keywords.
- Branding your videos and your video channel for greater conversions.
- Vetting the marketing fools and advertising scams for your business.
- The authenticity of AI and the careful road of authenticity, truth and enabling.
- The protection, stability, security and rights to the content you share.
The a la carte talk title
Choose your own adventure. Create a recipe from other topics or talk titles, or tell me what you are looking for in regards to the event you would like me at.
How to book
You can book directly, through FSG or a referral partner. If you have accounts with any of these speaking companies, you can book through them as well.