Commentary experts are the subject of this video for entrepreneurs, small business owners and professionals deciding whose expertise to trust. Are the commentary experts really experts?
This video first went up on YouTube on May 6, 2025. The written post was added on November 7, 2026.
Table of Contents
Are Commentary Experts Online Real Experts?
Commentary experts can be people who shrink to the corner of the screen while a true expert does most of the talking, then add a few light comments. Looking for someone who brings new knowledge or a personal touch may lead to more substantial expertise, in Loren Weisman’s view.
- Some creators may comment for a couple seconds for every few minutes a true expert speaks.
- A great title can open a video whose bulk is someone else’s expertise.
- Pointing viewers to the original video on the expert’s channel can show where the expertise comes from.
- Videos that steward information, educate or bring something new may give you more than commentary.
- Watching commentary can be fine when you want that person’s take on a video you missed.
Commentary Experts: The Full Transcription
Shrinking to the Corner of the Screen
It amazes me how many people can call themselves experts as they shrink themselves to the bottom corner of a screen, put experts up on the main part of the screen, and then comment a couple seconds for every number of minutes that a true expert is actually speaking. My name is Loren Weisman.
I’m a brand, communications and optics strategist. And something I’m tired of and something that I feel is people trying to be more than they are and appearing as experts by pushing and showcasing other people’s expertise.
Famous Experts as the Bulk of the Video
And then they just put some light comments on it. It gets old. Have you noticed that the type of that I’m talking about is the person that opens up and they have some great title and they’re going to discuss something or they’re going to cover some kind of topic, but they’re using people that are either famous, true experts or much more popular to pretty much be the bulk of the video.
So they’ll say, oh, I have commentary on this. Why doesn’t that commentary point to a video? And then them say, hey, why don’t you go watch this on this person’s channel and here’s my comment, or small little bits, and see the true expertise coming from that person.
Oftentimes it’s not. And in many of those times when it’s not, it really seems to highlight that this person that’s down in the corner is just trying to get on the tail of a real expert.
What Their Videos Should Bring You
So watch out for these people that the bulk of their videos are commentary on other people’s expertise. If their videos are not bringing you something, if they are not stewarding information, gifting you something, educating on you something educating something, sharing some kind of new knowledge or bringing something to the table that.
That perhaps either hasn’t been brought or is being brought with a different touch or a personal touch, then maybe right now they’re just trying to catch on to the tail of something that’s already hyped up, somebody that’s already popular, somebody that knows, and they’re just nodding and trying to grab that thunder, that lightning. I’m amazed watching some of these people.
Agreeing From the Corner
They’re just down there in the corner. Mm. Oh, yeah. Oh, yeah.
Oh, yeah. And then all of a sudden, boom, they’re right in the middle of the screen and they’re saying, I completely agree with this. And here’s the good point, and here’s why they’re so right.
So all you’re doing is a yes being a yes man or a yes woman. Where is the authority in that? Now, if that’s something that you want to watch, or it’s something that, okay, you didn’t see that particular video, or you want to see this particular person’s commentary, by all means go with it for that.
Looking in a Different Direction
But if you’re looking to this person as an expert, where all they’re doing is commenting on somebody else’s expertise, you might want to look in a different direction at a different person to find something that’s a little bit more substantial, authoritative, honest and true.
Choosing Who to Listen To in My Talks
Choosing what to listen to, how it applies to you, where it relates to and when to change.
Questions and Answers
How can you tell if an online expert is real?
A real expert can bring something to the table, such as new knowledge or a different, personal touch on a subject. Someone whose videos are mostly commentary on other people’s expertise may be trying to catch the tail of a real expert, as Loren Weisman sees it. He suggests asking whether those videos are stewarding information, educating you or sharing some kind of new knowledge.
Why do some creators react to other experts’ videos?
Some creators may react to other experts’ videos to appear as experts themselves. Using famous, true experts or more popular people as the bulk of a video can be a way to grab some of that thunder. Loren Weisman says he is tired of people trying to be more than they are and appearing as experts by pushing and showcasing other people’s expertise.
Is commentary content worth watching?
Commentary content can be worth watching when you want a particular person’s commentary or missed the original video. Looking to that person as an expert may be a different matter when all they do is comment. Loren Weisman says that if you are looking to that person as an expert, you might want to look in a different direction for someone more substantial, authoritative and true.
What is a yes man expert in commentary videos?
A yes man expert can be someone who sits in the corner nodding, then moves to the middle of the screen to say they completely agree. Agreeing with someone else’s point may not show much authority of their own. Loren Weisman asks where the authority is in being a yes man or a yes woman who says here is the good point and here is why they are so right.
How do commentary videos borrow credibility from experts?
Commentary videos can borrow credibility by putting a true expert on the main part of the screen with a few light comments on top. The person in the corner may then appear to share in that expertise. Loren Weisman wonders why that commentary does not point viewers to the original video on the expert’s channel, so the true expertise can be seen coming from that person.
More Videos and the Podcast
- Brand Comms and Ops: All Things Considered Shorts on YouTube
- Loren Weisman Video Shorts on YouTube: 20 More
- Wait What Really OK podcast
Loren Weisman is a Brand Communications and Optics Strategist who specializes in illuminating authoritative intelligence and amplifying authentic experts.
Weisman is the host of the brand communications and optics podcast Wait What Really OK.
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Commentary Experts Borrowing Other People’s Expertise