wait what really ok
Wait What Really OK is an archives tag for the Brand Communications and Optics Strategist Loren Weisman Website.
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Honest AI Podcast Transcription
A conversation went on for a very long time and the structure and the ideas and thoughts that I’ve had on AI for the better part of 10 years.
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Shop Local Shaming and Small Business Messaging Missteps
If you are telling me how terrible I am for shopping somewhere else and how I need to shop local or shop at your place, where does that create a desire to do so?
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Podcast guest booking tactics and podcast host soliciting
These concepts go back and forth between the podcaster and the guest or representative trying to be on a podcast or get their client on a podcast.
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Brand Interrogation for Development: A Series of Questions to Help Find Answers
These are some of the questions I ask in full brand discoveries. All too often in the branding stage, many companies in branding and marketing only create based on the intended ideas and the public facing view of a brand.
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Messaging Strategist Loren Weisman on Success Books
Looking at the issues, the contradictions, the over saturation, the scams and even some of the good that come from this genre that is pumping out new books every day.
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Messaging Before Marketing Transcription
Today I’m talking about the concept of messaging before marketing, to create a sound foundation before you go to advertising, before you go to PR and before you go to marketing.
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Reviewing authentically Transcription
There’s a false sense of authenticity in attacking people to try to get popularity from others.
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Coaching with accountability transcription
Coaching with accountability and finding honorable coaches in the world of coaching. Now there are some great coaches out there.

