Others…
Reunion Resort & Golf Club
Hyatt Regency Orlando
Rosen Shingle Creek
Hyatt Regency Grand Cypress
Renaissance Orlando at SeaWorld
Disney’s Animal Kingdom Lodge
Gaylord Palms Resort & Convention Center
Hilton Orlando
Hilton Orlando Bonnet Creek Resort
Brand Communications and Optics
Visiting Clients Theme Parks Inf0
And if you are here a few days, and have brought family, and want to look into the whole theme park thing…
And as far as wining and dining me,
Not much for wine anymore, but…
Happy to be dined.
I love Sushi, Steak and Indian most.
I have no food allergies too.
Brand communications strategist travel to you. Travel information for bringing Brand Communications and Optics Strategist to you for speaking or in person or on site sessions.
Brand communications strategist travel to you.
For bringing me to you for in person strategy or speaking. Basics on flights, hotels, food, etc.
For Driving or events with in a three hour radius:
Mileage rate is 70 Cents a Mile accordingly for the full round trip as per the IRS 2025 Mileage Standards.
All hotel, parking, tolls, and food costs are to be provided if venue is over two hours or more away.
For Flying Events
Consequently, if you are bringing me to you, here is the info to book flights.
Also, please add stipend for baggage check as well as agreed upon handling of food, location transportation, hotels as well as any miscellaneous, otherwise, add that to the budget.
All Overseas Flights: business or first class.
For domestic, if you can get me an exit row, business or even 1st, class, my knees will love you and so will I.
(Not required, but doesn’t hurt to ask.)
I do not require non-stop and like to get up and stretch. Do not waste the money on a direct if it costs too much!
My Booking Information for tickets:
I will send my Flight Booking Card directly that includes:
Full Name
Date Of Birth
Address
Drivers License Number/ Expiration Date
Email
Phone
TSA Precheck Number
and American AAdvantage Number
(American is preferred Airline when possible)
I’m a very easy traveler and low maintenance.
If you are bringing me to you, here is some of the basic info for booking flights.
Please add a stipend for baggage check both ways or have added directly to the ticket.
Food, local transportation, and miscellaneous will be agreed upon on advance.
Weisman is not responsible for a card or cost for room hold.
Client either uses their card or advances the total hold amount for all days and nights of the stay.
All overseas flights must be business or first class.
For domestic, if you can get me an exit row, my knees will love you.
Brand communications strategist travel to you…
Stops are cool.
I do not require non-stop and like to get up and stretch.
Do not waste the money on a direct if it costs too much!
Brand Optics Quotes and insights from Brand Communications and Optics Strategist Loren Weisman.
Brand Optics Quotes and insights from Loren Weisman
Brand Optics Quotes and insights from Loren Weisman
Consider looking into that person or company that might be stock full of the tools to fool and pitch themselves in a way that is far from the truth.Consider standing in honor and transparency whether behind closed doors or if those doors are open to the world at large.
Brand Optics Quotes Continued:
Even though you are not required to… consider holding yourself accountable for what you say online and on social media.Are you humble enough to state something as an opinion and educated enough to deliver a substantiated defense as well as a sound reasoning why it should be considered to be a fact?
In humility, subjectivity and in the ability to see a series of elements from a distance; it may help you to focus your messaging in order to create a much stronger of an impact.
Keep an eye out for the healpreneurs that may have healed themselves, but perhaps are not ready, equipped or experienced enough to help others heal; much less charge for it.
Dig deeper to see if there is any true validity and authority… or if it is just another hype claim.
Sharing the same exact content…
I do not disconnect because I disagree with someone on something, some view or some opinion.
If I disconnect, it is because of how they chose to disagree.
More Brand Optics Quotes Continued:
Differentiate your opinions from facts. Honor your audience with messaging that clearly defines when you are sharing truth and when you are sharing an opinion.
Watch out for those business coaches that learned a little about something, then in arrogance and pride,
claim to know a lot about everything.
Watch out for the 1x expert. They had 1 successful experience… but now claim to have the expertise, answers and ability to help everyone else become successful. This can be a dangerous path to go down and a dangerous person to work with. While their intentions might be true, their experience and expertise is limited.
Just because you have not been questioned, caught, or fined for it yet, does not mean that what you are doing is acceptable or ethical or legal.
You volume speaks volumes..
Gen U?
Instead of claiming to be the answer, consider stating that you may be an answer.
Brand Optics Quotes Continued:
Is it for a private diary or is it for public distribution?
Take the time and apply your patience, discernment and wisdom before posting anything.
What might seem right in the moment, could end up be very wrong in the long run.
Pause before you post.
Do your morals, honor, and ethics only come across in your words?
Or do they also show up in your works, your actions and your deeds?
Consider choosing the “here is how” over the “I know you can” types.
Consider connecting with those that have the authority and ability to show, educate, and help you create what you want….
Instead of those that only focus on vague directions, hearsay instructions, empty motivation and scripted hype.
Brand Optics Quotes Continued:
Consider being more of a prudent detective when it comes to the statements and content online that is shared with you online.
Give your audience a change to experience the content first before you ask them to like, share and subscribe.
“If some hunted as hard for information as the do for inspiration, they might find themselves in a better situation.”
Before you shout from the mountain tops…
What alliance of actions…
Are they only addressing your symptoms or are they working with you to find cure. And, do they have the knowledge and ability to assist you in the healing with a plan for the long run?
For media professionals, public relations, and content creators, producers, journalists, publicists, editors, on air talent, bloggers, reporters, podcasters, influencers, and researchers looking for an individual for an interview, commentary, opinion or differing views.
This includes but is not limited to TV, Radio, Print, Podcasts, Blogs and other earned and no fee media placement opportunities.
This Interview Information Sheet includes:
Introduction
Short Bio / Interview Views
Core Links for Loren Weisman
Topics for Interview and Commentary
10 Top Tier Topics
10 Second Tier Topics
10 Tertiary Tier Topics
Technical Interview Information Bullet points
Contacting Loren
Short Bio
Loren Weisman is a Brand Communications and Optics Strategist who specializes in illuminating authoritative intelligence and amplifying authentic experts. With a keen eye, ear and nose for detail as well as a passion for transparency, Loren is able to help authentic and authoritative businesses and individuals build robust brand and communication foundations that resonate in truth, transparency and professionalism.
Loren Weisman is a Messaging and Optics Strategist for the Fish Stewarding Group (FSG). Weisman keeps a focus on the communication, connotations, engagement, compliance and stability of each brand, persona or product.
Loren Weisman‘s speaking and talks focus on authentic and authoritative messaging strategies, marketing perceptions, audience optics and humble personalized engagement methods. Weisman is able to help authentically sound people seed their visions in good soil.
In interviews, Loren shares authentic, humble subjective and insult free viewpoints mixed with his authority and experience, in order to cover an array of topics in an inviting and engaging style that is media friendly.
Loren is happy to comment and discuss other topics as well, but will only accept interviews where he is sure that he can lend authenticity and authority to a conversation. Loren will also happily recommend others that might suit a topic request that he is not completely clear on.
Below are the top tier, secondary tier and tertiary tier topics that Loren Weisman engages on with the most strength from substantiated opinions to educating to explaining to commentary.
True and False Messaging Methods in Arts, Entertainment, books, TV and Media.
Negative, Penalizing and Claim Messaging in Sales.
The New Prompting Culture and the Al/plagiarism problems.
Comparison, Competition, Compliance and Connotations in Messaging.
Narrative, Brand and Storytelling Foundations.
Intention vs Perception in Messaging and Advertising.
Optics and Compliance of Subjective and Objective messaging.
Internet Messaging and differentiating popularity from authority.
The stability, security and oversaturation of words in publicity and promotion.
Pre-packaged, Prompted, Templated andFalse brands causing problems.
10 Second Tier Topics: Interview Information Sheet
Understanding messaging and how many are missing the mark.
How thinking politically in communication can help your business messaging.
Online compliance, the changes coming our way and what to do now.
Intention vs perception communication with customers and clients.
Humble Opinion vs Forced Claim Communication in your messaging and marketing.
Why it’s more expensive to promote when a brand doesn’t have correct messaging.
How messaging and marketing works for some and does not work for others.
Understanding the oversaturated and under accountable messaging in media today.
The problem with listening to the life coach and motivational types.
Building a transparent authority foundation instead of the expert/guru ego proclamations.
10 Tertiary Tier Topics: Interview Information Sheet
Differentiating steps and actions to separate those with authority from those with none.
How endurance content communication can create authentic engagement.
How do you execute a three-audience concept messaging style.
How the 25% to 75% missing story hype can harm your business.
How humility can beat hype, AI prompts, claims and reach farther today.
Learning to audit, revise and reset your messaging to individually suit you.
Identifying the expired experts, self professed experts and the one-time success coaches.
Basic and foundational formats and formulas of online messaging.
Building a sound and secure foundation for a brand, its story and its authority
Online reputation management and preventative maintenance actions for 2025.
Technical Interview Information Bullet Points
Loren has over 25 years of experience in the media and has an understanding of how interviews work.
Simply put, he knows the cues to stop, understands you do not wear green and knows that the focus is always on the story and the host, not him.
Loren frames all answers with subjectivity, not use any bad language or raise his voice. Loren does not interrupt hosts or other guests.
Loren will clearly differentiate subjective opinions from objective and proven facts.
He is there to help add authority and expertise, and not use an interview for self-promotion.
For video, he is available in full suit and tie, down to relaxed casual.
(Please request the look you are looking for in advance of the interview.)
For home video interviews, Loren has access to a green screen, quiet room and lights.
Loren never self-promotes during interviews and stays on topic and discussion.
Unless asked to share, Loren does not take pictures or film himself being interviewed or exploit and share any interviewing situation in any way, shape or form.
Loren will follow the promotional guidelines or standards requested of an interview and not discuss the interview topic, interviewer or media outlet unless asked to do so.
He has an understanding about holding on to a story and making sure it’s not shared till the chosen news cycle.
For higher echelon and larger interviews and media opportunities, Loren is happy to discuss and agree to exclusivity with a given source as well as a fair wait time to appear or be interviewed by a competitive media group.(These are on a case by case basis.)
Loren retains the right to share or not share interviews after they have aired on his website and social media if he chooses.
