Brand communications and optics speaker
Loren Weisman speaks at conferences and events on authentic messaging, marketing perceptions and audience optics. Keynotes, panels, conferences, corporate events and conventions on brand communications, messaging and optics, available worldwide.
Library of Congress Visit. The psychology and perceptions of a brand misread
“This copy belongs to the government, you can’t have it.” A strange experience and a little disappointing that it was not in that beautiful building, but still cool that the book is there.
Shop Local Shaming and Small Business Messaging Missteps
If you are telling me how terrible I am for shopping somewhere else and how I need to shop local or shop at your place, where does that create a desire to do so?
Is your messaging clear when others are sharing it or promoting it?
When others represent or present you, is your messaging clear and still coming through the way you want it to? Some of the best intentions can still lead your message, your brand and your reputation in a bad direction.
Bible Messaging Quotes for Direction and Consideration
These are a series of quotes from the Bible that I believe are great references to messaging with authenticity and authority in business practices.
Twelve One Minute Messages from Loren Weisman
If you choose to use someone else’s authority, knowledge or expertise to amplify your popularity, likes and views, give credit where credit is due.
Musical Influences and Inspirations That Impacted Me
These are the people that made me listen in a different way and helped me grow as a musician, as a business person and as a creative.
Brand Messaging Mission Statement and Brand Communications Methodology
My Brand Messaging Mission Statement and Brand Communications Methodology, a little flip on words and a focus on brand messaging, optics and communications.
Podcast guest booking tactics and podcast host soliciting
These concepts go back and forth between the podcaster and the guest or representative trying to be on a podcast or get their client on a podcast.
Compliant messaging presence online and some tactics to consider
If you choose to take a look at these elements below, consider the difference between the objective and the subjective. Still all too often, many of these methods have no legitimate, objective proof.
Thinking Like an Investor May Help You Find Money and Investors
When the brand messaging and the process architecture are not in place, it can create a greater risk for that investor.