Brand Messaging Strategy
Posts on Brand Messaging Strategy.
Telling your story or sharing someone else’s messaging and story?
Sharing another’s story and trying to make it yours is anything but authentic. Are you telling your story and are you sure?
Library of Congress Visit. The psychology and perceptions of a brand misread
“This copy belongs to the government, you can’t have it.” A strange experience and a little disappointing that it was not in that beautiful building, but still cool that the book is there.